Original Video

"Any moment of life becomes a kind of popularity bargaining chip, to show that either you spend money, or you have cool friends... you have to make it look like…

"I decided to represent their faces literally sucked into their phones, which makes them beings that are suddenly deprived of their identity, sucked into social networks and into a universe…

"When you see how many likes you get after you post something online, how many likes you get starts to teach you what you should post in the first place."

"I noticed that I was obsessed with how many likes I was getting on a particular post or how many notifications are waiting for me. And I started to wonder…

"Social media are designed to make you addicted and keep you addicted."